What was the net change in the total number of Chocolate Fish Coffee outlets during 2021?
Chocolate_Fish_Coffee Franchise · 2024 FDDAnswer from 2024 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Column 4 | Net Change |
|---|---|---|---|---|
| Outlets at the End of the Year | ||||
| Franchised | 2021 | 0 | 0 | 0 |
| 2022 | 0 | 0 | 0 | |
| 2023 | 0 | 0 | 0 | |
| Company-Owned | 2021 | 3 | 3 | 0 |
| 2022 | 3 | 3 | 0 | |
| 2023 | 3 | 3 | 0 | |
| Total Outlets | 2021 | 2 | 3 | +1 |
| 2022 | 3 | 3 | 0 | |
| 2023 | 3 | 3 | 0 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 38–41)
What This Means (2024 FDD)
According to Chocolate Fish Coffee's 2024 Franchise Disclosure Document, the net change in the total number of outlets during 2021 was an increase of one location. At the start of 2021, there were two total outlets, and by the end of the year, the total was three.
Specifically, the number of franchised outlets remained at zero throughout 2021. The company-owned outlets also saw no change, remaining at three locations.
This information is crucial for potential franchisees as it provides a snapshot of the brand's growth trajectory and stability. A positive net change suggests expansion, while a negative or stagnant number might warrant further investigation into the brand's performance and market dynamics.