Must a Chocolate Fish Coffee franchisee participate in programs for reviewing compliance with the System?
Chocolate_Fish_Coffee Franchise · 2024 FDDAnswer from 2024 FDD Document
- 7.9 Evaluation and Compliance Programs. Franchisee shall participate at its own expense in programs required from time to time by Chocolate Fish Franchising for obtaining customer evaluations, reviewing Franchisee's compliance with the System, and/or managing customer complaints, which may include (but are not limited to) a customer feedback system, customer survey programs, and mystery shopping.
Chocolate Fish Franchising shall share with Franchisee the results of these programs, as they pertain to the Business.
Franchisee must meet or exceed any minimum score requirements set by Chocolate Fish Franchising for such programs.
Chocolate Fish Franchising may set minimum scores that Franchisee must receive from the public on internet review sites (such as Yelp or Google).
Source: Item 23 — RECEIPTS (FDD pages 41–119)
What This Means (2024 FDD)
According to the 2024 Chocolate Fish Coffee Franchise Disclosure Document, franchisees must participate in programs for customer evaluations and compliance reviews. Specifically, Chocolate Fish Coffee can require franchisees to participate in programs for obtaining customer evaluations, reviewing compliance with the Chocolate Fish Coffee system, and managing customer complaints. These programs may include customer feedback systems, customer survey programs, and mystery shopping.
Chocolate Fish Coffee will share the results of these programs with the franchisee, as they pertain to the franchisee's business. Franchisees must meet or exceed any minimum score requirements set by Chocolate Fish Coffee for these programs. Chocolate Fish Coffee may also set minimum scores that franchisees must receive from the public on internet review sites, such as Yelp or Google.
This requirement ensures that Chocolate Fish Coffee maintains consistent quality and customer service across all franchise locations. It also allows Chocolate Fish Coffee to identify and address any issues or areas for improvement in a franchisee's operations. For a prospective franchisee, this means being prepared to invest time and potentially money in these evaluation and compliance programs. They must also be ready to act on the feedback received to meet the standards set by Chocolate Fish Coffee.