Does Chesters require franchisees to follow specific rules when using the Marks?
Chesters Franchise · 2025 FDDAnswer from 2025 FDD Document
You must follow our rules when you use the Marks, including giving proper notices of trademark and service-mark registration and obtaining fictitious or assumed-name registrations required by law. You have no right to use any Mark in your corporate or legal business name; with modifying words, terms, designs, or symbols (except for those we license to you); in selling any unauthorized products or services; or as part of any unauthorized domain name, homepage, electronic address, or otherwise in connection with a website.
Source: Item 13 — TRADEMARKS (FDD pages 31–33)
What This Means (2025 FDD)
According to Chesters's 2025 Franchise Disclosure Document, franchisees must adhere to specific rules when using Chesters's trademarks. These rules include providing proper notices of trademark and service-mark registration and obtaining any fictitious or assumed-name registrations required by law.
Chesters's franchisees are restricted from using any Mark in their corporate or legal business name, or with modifying words, terms, designs, or symbols, unless specifically licensed by Chesters. They are also prohibited from using the Marks in selling unauthorized products or services, or as part of any unauthorized domain name, homepage, electronic address, or in connection with a website.
These regulations ensure consistent brand representation and prevent misuse of Chesters's intellectual property. While franchisees are obligated to follow these rules, Chesters is not obligated to protect the franchisee's right to use the Marks or defend them against infringement claims. Chesters retains the right to control any litigation or proceedings arising from infringement or claims, and franchisees must cooperate with Chesters in defending or settling any related litigation.