What is the registration number for the Chesters Principal Mark?
Chesters Franchise · 2025 FDDAnswer from 2025 FDD Document
You have the right to use certain trademarks, service marks and trade dress (individually, a "Mark" and collectively, the "Marks") in operating the Restaurant. The principal Mark for CHESTER'S Restaurant franchises is CHESTER'S (the "Principal Mark"). The Principal Mark has been in use since 2004, and was registered on the United States Patent and Trademark Office's (USPTO) Principal Register on November 6, 2007 (Registration Number 3,206,105). We acquired the Principal Mark as part of the merger described in Item 1. The Principal Mark generally covers batter, marinade, breading, and mixes (in International Class 30); restaurant services, food preparation services and take-out food services (in International Class 43); and paper products such as napkins, carry-out boxes, bags, and posters( in International Class 16). We have filed all required affidavits of use for the Principal Mark. We also have renewed the Registration of the Principal Mark (in 2017).
Source: Item 13 — TRADEMARKS (FDD pages 31–33)
What This Means (2025 FDD)
According to Chesters's 2025 Franchise Disclosure Document, the principal mark for Chesters restaurants is CHESTER'S. This mark was registered on the United States Patent and Trademark Office's (USPTO) Principal Register on November 6, 2007, under registration number 3,206,105. Chesters acquired this principal mark as part of a merger.
The principal mark covers batter, marinade, breading, and mixes (in International Class 30); restaurant services, food preparation services and take-out food services (in International Class 43); and paper products such as napkins, carry-out boxes, bags, and posters (in International Class 16). Chesters has filed all required affidavits of use for the principal mark and renewed the registration in 2017.
It is important for a prospective franchisee to understand the scope of the principal mark's coverage, as it defines the specific goods and services for which Chesters has trademark protection. This information helps franchisees understand what products and services they are authorized to offer under the Chesters brand and where the franchisor has legal protection. The franchisee must use the marks according to Chesters's rules, including giving proper notices of trademark and service-mark registration and obtaining fictitious or assumed-name registrations required by law.