If Chesters implements limited-time-offerings, what might franchisees be required to pay for?
Chesters Franchise · 2025 FDDAnswer from 2025 FDD Document
sical marketing materials that we will prepare and periodically send to you, as well as digital marketing campaigns designed to build brand awareness and drive traffic to the Location. Payment is due by credit card or ACH transfer. If we decide to implement special offerings or promotions for CHESTER'S Restaurants during the course of the year (e.g., "lim
Source: Item 23 — **RECEIPTS (FDD pages 48–197)
What This Means (2025 FDD)
According to Chesters's 2025 Franchise Disclosure Document, franchisees may be required to pay for supplemental marketing materials and other items related to special offerings or promotions, such as limited-time offers. The cost for these materials can be up to $200 per special offering or promotion.
This means that if Chesters introduces a limited-time offer, franchisees should anticipate an additional expense for the marketing materials associated with promoting that offer. This cost is separate from the standard $200 marketing support fee that is paid four times per year. The marketing support fee covers physical and digital marketing campaigns.
It is important for prospective franchisees to factor in these potential additional costs when evaluating the overall investment and operating expenses of a Chesters franchise. Understanding the frequency and nature of these special offerings will help in budgeting and financial planning. Franchisees should also note that the quarterly Marketing Support Fee may increase to a maximum of $325 per quarter, given 90 days prior written notice.