What is the expected timeframe for Chesters to respond to franchisees regarding advertising and promotional materials?
Chesters Franchise · 2025 FDDAnswer from 2025 FDD Document
In all cases, we have the right to review and approve (or disapprove) all advertising and promotional materials you propose to use. You have no right to use any advertising or promotional materials we have not approved or have disapproved. While there is no contractual timeframe within which we must respond, we expect to respond to you within 30 days. You cannot without our prior written approval develop, maintain, or authorize any website that mentions the Marks.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 24–29)
What This Means (2025 FDD)
According to Chesters's 2025 Franchise Disclosure Document, Chesters requires franchisees to advertise their restaurants at their own expense, including on DOT signs when available. All advertising and promotional materials that a franchisee proposes to use are subject to Chesters's review and approval. While Chesters does not provide a contractual timeframe for responding to franchisees regarding advertising and promotional materials, Chesters expects to respond within 30 days.
This means that as a Chesters franchisee, you must get approval from Chesters for any advertising or promotional materials you want to use. Although there is no guarantee, you can generally expect to hear back from Chesters within a month.
It is important to note that Chesters has the right to disapprove any advertising or promotional materials. Franchisees are not allowed to use any advertising or promotional materials that Chesters has not approved or has disapproved. Additionally, franchisees cannot develop, maintain, or authorize any website that mentions Chesters's trademarks without prior written approval.