What is the review period for Buona advertising and promotional plans submitted by the franchisee?
Buona Franchise · 2025 FDDAnswer from 2025 FDD Document
Beginning on the date of opening of the Franchised Business, in addition to the requirement for Franchisee to contribute to the Marketing Fund, each Period Franchisee must spend a minimum of one percent (1%) of the Gross Sales of the Franchised Business on local advertising, marketing and promotion. Such expenditures will be made directly by Franchisee, subject to Franchisor's approval and direction. At Franchisor's request, Franchisee must furnish to Franchisor in a manner approved by Franchisor an accurate accounting of Franchisee's local advertising and marketing expenditures for each Period.
Source: Item 23 — RECEIPTS (FDD pages 78–356)
What This Means (2025 FDD)
According to Buona's 2025 Franchise Disclosure Document, franchisees are required to spend a minimum of 1% of their gross sales on local advertising, marketing, and promotion. These expenditures must be made directly by the franchisee but are subject to Buona's approval and direction.
The FDD does not specify a review period for advertising and promotional plans. It states that the franchisee's local advertising expenditures are subject to Buona's approval and direction, and that the franchisee must furnish an accurate accounting of these expenditures to Buona upon request.
Because the FDD does not specify a review period for advertising and promotional plans, prospective franchisees should ask Buona for clarification on the typical turnaround time for approval of local advertising and marketing plans. Understanding this timeline is crucial for franchisees to effectively plan and execute their local marketing efforts and ensure compliance with Buona's requirements.