Does Buona grant franchisees the right to use the Marks in connection with their Buona Business?

According to Buona's 2025 Franchise Disclosure Document, Buona grants franchisees the right to use its Marks in connection with their Buona Business. This right is granted after the Franchise Agreement is signed but before the Buona Business opens.

This is a standard practice in franchising, as the use of the franchisor's trademarks and brand identity is central to the franchise concept. The franchisee's right to use the Marks is defined and governed by the terms and conditions outlined in the Franchise Agreement.

Prospective franchisees should carefully review Section 5.1 of the Franchise Agreement, as referenced in Item 11, to fully understand the scope and limitations of their right to use Buona's Marks. This includes understanding any restrictions on how the Marks can be displayed, the products or services with which they can be associated, and the geographic area in which they can be used.

Understanding the terms surrounding the use of the Marks is crucial for franchisees to protect their investment and ensure compliance with Buona's brand standards. Failure to adhere to these standards could result in penalties or termination of the Franchise Agreement.