Where must a Buona franchisee sell all Buona products?

According to Buona's 2025 Franchise Disclosure Document, a franchisee must sell all Buona products only from the approved location. The franchisee is restricted from using other distribution channels like the internet, catalog sales, telemarketing, or other direct marketing methods to make sales outside the operation of the franchised business at the approved location, unless they obtain prior written consent from Buona. Buona may withhold this consent at its sole discretion.

This restriction ensures that Buona maintains control over its brand and product distribution. By limiting sales to the approved location, Buona can better manage the customer experience and maintain quality control. This also protects other franchisees by preventing direct competition through alternative sales channels within their protected areas.

However, this restriction does not apply to Buona itself, as Buona and its affiliates may market and sell products and services worldwide through the Buona Website, potentially competing with franchisees both within and outside their protected areas. Additionally, the franchisee's protected area has limitations, especially in captive locations such as transportation facilities, educational facilities, institutional feeding facilities, and government institutions, where Buona retains the right to franchise or operate businesses and distribute products by any means.