Under what condition can a Bumper Man franchisee create their own advertising materials?
Bumper_Man Franchise · 2025 FDDAnswer from 2025 FDD Document
You may create and use your own advertising materials only with our prior written approval.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 22–27)
What This Means (2025 FDD)
According to the 2025 Bumper Man Franchise Disclosure Document, franchisees are permitted to create and use their own advertising materials only if they receive prior written approval from Bumper Man. While Bumper Man retains control over national, regional, and local advertising initiatives, franchisees are encouraged to engage in local marketing efforts within their designated areas.
The FDD emphasizes that Bumper Man franchisees have historically achieved the best return on investment through local marketing strategies, such as personal sales calls and establishing brand recognition within their designated areas. Bumper Man will provide promotional materials at the franchisee's expense to support these local marketing endeavors.
This requirement for prior approval ensures that all advertising and promotional materials align with Bumper Man's brand standards and marketing strategies. Franchisees should factor in the time required to obtain approval when planning their local marketing campaigns. This also means that Bumper Man has the authority to disapprove any advertising, marketing, or promotional materials proposed by the franchisee.