Is the use of the Wysiwash® referral program an obligation for Bombs Away franchisees?
Bombs_Away Franchise · 2024 FDDAnswer from 2024 FDD Document
ted Suppliers to Us
We will receive payments from designated suppliers from franchisee purchases based on the following: We and the franchisee will utilize the Wysiwash® referral program. We will get $10 for each product sold and the referee/franchisee will get $10 disc
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 15–17)
What This Means (2024 FDD)
According to Bombs Away's 2024 Franchise Disclosure Document, franchisees are required to utilize the Wysiwash® referral program. This means that as a Bombs Away franchisee, you must participate in this program as part of your franchise operations.
Bombs Away and the franchisee both benefit from the Wysiwash® referral program. For each product sold through the program, Bombs Away receives $10, and the franchisee acting as the referrer receives a $10 discount on the product.
This arrangement is part of Bombs Away's broader strategy for managing supplier relationships and potentially generating revenue through referrals. While Bombs Away states that they do not currently derive revenue from required purchases and leases by franchisees, the Wysiwash® referral program is an exception where both the franchisor and franchisee receive a direct monetary benefit. This also highlights the importance of understanding all required programs and supplier relationships when evaluating the overall cost and revenue structure of the Bombs Away franchise.