Does Bombs Away Franchising need to approve the market introduction plan?
Bombs_Away Franchise · 2024 FDDAnswer from 2024 FDD Document
- 9.6 Market Introduction Plan. Franchisee must develop a market introduction plan and obtain Bombs Away Franchising's approval of the market introduction plan at least 30 days before the projected opening date of the Business.
ARTICLE 10. RECORDS AND REPORTS
Source: Item 22 — CONTRACTS (FDD pages 35–36)
What This Means (2024 FDD)
According to Bombs Away's 2024 Franchise Disclosure Document, a franchisee is required to develop a market introduction plan, which must be approved by Bombs Away Franchising. This approval must be obtained at least 30 days before the business's projected opening date.
This requirement ensures that Bombs Away maintains control over how its brand is introduced in new markets. By requiring approval, Bombs Away can ensure that the franchisee's plan aligns with the company's overall marketing strategy and brand standards. This also allows Bombs Away to offer advice and guidance during the planning and execution phases, as mentioned in Article 5.4(c).
For a prospective Bombs Away franchisee, this means they will need to allocate time and resources to develop a comprehensive market introduction plan. They should also factor in the 30-day approval window when planning their opening timeline. Engaging with Bombs Away early in the planning process can help streamline the approval process and ensure a successful launch.