After termination, is a Benjamin Franklin Plumbing contractor allowed to use the Seal in advertising?
Benjamin_Franklin_Plumbing Franchise · 2025 FDDAnswer from 2025 FDD Document
- C. cease to use, directly or indirectly, in advertising or in any other manner whatever, the Seal, any mark similar to the Seal, or any other identifying characteristics or indicia of operation of the Customer Complaint Resolution Program;
- D. notify the telephone company, and all listing agencies displaying the Seal on Contractor's behalf, of the termination or expiration of Contractor's right to use the Seal;
- E. permit UWIN, at Contractor's expense, to enter the location from which Contractor's Business is conducted in order to remove any and all personal property of Contractor which displays the Seal or any distinctive feature or device associated with the Customer Complaint Resolution Program, including any and all equipment, signs, advertising materials, fixtures, furnishings, inventory, invoices, supplies or forms; and
- F. delete any references to UWIN or the Seal from any website used by Contractor.
Source: Item 23 — RECEIPTS (FDD pages 88–312)
What This Means (2025 FDD)
According to the 2025 FDD, a Benjamin Franklin Plumbing contractor is not allowed to use the Seal in advertising or any other manner after termination of the agreement. The agreement specifies that the contractor must cease using the Seal, any similar mark, or any identifying characteristics of the Customer Complaint Resolution Program in advertising or any other way.
Furthermore, the contractor is obligated to notify the telephone company and all listing agencies displaying the Seal on the contractor's behalf about the termination of their right to use it. This ensures that there is no continued representation to the public that the contractor's business is associated with UWIN or the Customer Complaint Resolution Program after the agreement ends.
UWIN also has the right to enter the contractor's business location, at the contractor's expense, to remove any property displaying the Seal or any distinctive feature associated with the Customer Complaint Resolution Program. Additionally, the contractor must remove any references to UWIN or the Seal from any website they use. These measures ensure a clean break and prevent any potential confusion or misuse of the Seal after the termination of the agreement.