What are the principal trademarks that Benjamin Franklin Plumbing licenses franchisees to use?
Benjamin_Franklin_Plumbing Franchise · 2025 FDDAnswer from 2025 FDD Document
have established any formal procedures to resolve conflicts that may develop among the affiliates concerning territory, customers, or franchisor support.
ITEM 13 TRADEMARKS
The principal trademarks we license you to use are the BENJAMIN FRANKLIN PLUMBING mark and logo shown on the cover page of this disclosure document. The term "principal trademarks" means the primary trademarks, service marks, names, logos, and commercial symbols that you will use to identify the Franchised Business and does not include every trademark associated with the BENJAMIN FRANKLIN PLUMBING brand. The term "Marks" is a broader term encompassing all of the marks we designate for the operation of BENJAMIN FRANKLIN PLUMBING Franchised Businesses.
The following principal marks are registered on the Principal Register of the United States Patent and Trademark Office ("USPTO"):
| Mark | Registration Number | Registration Date | |---|---|---| | BENJAMIN FRANKLIN PLUMBING→ | 2725333 | June 10, 2003 | | BENJAMIN FRANKLIN THE PUNCTUAL | 2762541 | September 9, 2003 | | PLUMBER→ & Design | | | | BENJAMIN FRANKLIN→ Logo | 3026230 | December 13, 2005 | | (w/wrench-standalone) | | | | BENJAMIN FRANKLIN THE PUNCTUAL | 3216736 | March 13, 2007 | | PLUMBER→ | | | | THE PUNCTUAL PLUMBER | 3359027 | December 25, 2007 | | COLOR BLUE (as applied to truck) | 3748644 | February 16, 2010 | | IF THERE’S ANY DELAY, IT’S YOU WE PAY | 3114711 | July 11, 2006 | | ONE HOUR PLUMBING | 3719319 | May 3, 2022 | | BENJAMIN FRANKLIN THE PUNCTUAL | 2935880 | March 29, 2005 | | PLUMBER and Design | | | All required affidavits and renewals have been filed for the Marks listed above.
We also claim common law rights to the Marks and other terms and phrases used regularly in our System. We also claim common law rights to our designs, logos and trade dress items, including color schemes and appearance.
Source: Item 13 — TRADEMARKS (FDD pages 61–63)
What This Means (2025 FDD)
According to the 2025 Benjamin Franklin Plumbing Franchise Disclosure Document, the principal trademarks that Benjamin Franklin Plumbing licenses franchisees to use are the BENJAMIN FRANKLIN PLUMBING mark and logo shown on the cover page of the FDD. The FDD specifies that the term 'principal trademarks' refers to the primary trademarks, service marks, names, logos, and commercial symbols used to identify the franchised business, but does not include every trademark associated with the Benjamin Franklin Plumbing brand. The term 'Marks' is a broader term encompassing all of the marks designated for the operation of Benjamin Franklin Plumbing Franchised Businesses.
The registered marks on the Principal Register of the United States Patent and Trademark Office include BENJAMIN FRANKLIN PLUMBING, BENJAMIN FRANKLIN THE PUNCTUAL PLUMBER & Design, BENJAMIN FRANKLIN Logo, BENJAMIN FRANKLIN THE PUNCTUAL PLUMBER, THE PUNCTUAL PLUMBER, COLOR BLUE (as applied to truck), IF THERE’S ANY DELAY, IT’S YOU WE PAY, ONE HOUR PLUMBING, and BENJAMIN FRANKLIN THE PUNCTUAL PLUMBER and Design. These marks have been properly maintained with all required affidavits and renewals filed.
Benjamin Franklin Plumbing also claims common law rights to other terms, phrases, designs, logos, and trade dress items, including color schemes and appearance, used regularly in their system. Franchisees also receive the right to use the Marks "UWIN", "U•WIN","UWIN and (SEAL) Design", and related Marks by participating in the customer complaint resolution program of Benjamin Franklin Plumbing's affiliate, UWIN. These marks are owned by AB Assetco.
Prospective franchisees should be aware of the importance of adhering to Benjamin Franklin Plumbing's guidelines for using the marks, as detailed in the Operations Manual. Franchisees must also be vigilant in protecting these marks by promptly reporting any unauthorized use or challenges to their validity. Additionally, a franchisee wishing to do business in and around the geographic area of Winthrop Harbor, Illinois, 60096, should be aware of a potential conflict with Benjamin Lee Franklin, operating a plumbing business under the name Benjamin Franklin Plumbing, LLC.