What specific trademarks, besides STK, does Benihana have registered or pending registration with the United States Patent and Trademark Office?
Benihana Franchise · 2024 FDDAnswer from 2024 FDD Document
We have registered, or have applications pending to register, the trademarks STK, Kona Grill and Konavore with the United States Patent and Trademark Office and in certain foreign countries in connection with restaurant services. Our brands, which include our trademarks, service marks and other intellectual property and proprietary rights, are important to our success and our competitive position. In that regard, we believe that our trade names, trademarks and service marks are valuable assets that are critical to our success. Accordingly, we devote substantial resources to the establishment and protection of our brands. However, the actions we take may be inadequate to prevent imitation of our products and concepts by others, to prevent various challenges to our registrations or applications or denials of applications for the registration of trademarks, service marks and proprietary rights in the U.S. or other countries, or to prevent others from claiming violations of their trademarks and proprietary marks. In addition, others may assert rights in our trademarks, service marks and other proprietary rights or may assert that we are infringing rights they have in their trademarks, service marks, patents or other proprietary rights. Any such disputes could force us to incur costs related to enforcing our rights. In addition, the use of trade names, trademarks or service marks similar to ours in some markets may keep us from entering those markets.
Each of our intellectual property marks is pledged as collateral securing our credit and guaranty agreement with Goldman Sachs Bank USA ("Goldman Sachs"). Default under these agreements could enable Goldman Sachs to sell (at auction or otherwise) our trademarks, which would have a material adverse effect on our ability to continue our business.
Source: Item 22 — CONTRACTS (FDD pages 73–74)
What This Means (2024 FDD)
According to Benihana's 2024 Franchise Disclosure Document, in addition to STK, the company has registered or has applications pending to register the trademarks Kona Grill and Konavore with the United States Patent and Trademark Office and in certain foreign countries in connection with restaurant services.
Benihana emphasizes the importance of protecting its brands, trademarks, service marks, and other intellectual property rights, viewing them as critical to the company's success and competitive position. The company allocates substantial resources to establish and protect these brands. However, Benihana acknowledges that these measures may not completely prevent imitation, challenges to registrations, denials of applications, or claims of trademark violations.
Benihana also states that disputes over trademarks, service marks, and other proprietary rights could lead to costs related to enforcing their rights. Furthermore, the use of similar trademarks in some markets might restrict Benihana from entering those markets. Each of Benihana's intellectual property marks is pledged as collateral securing their credit and guaranty agreement with Goldman Sachs Bank USA, and a default under these agreements could enable Goldman Sachs to sell these trademarks, which would have a material adverse effect on their ability to continue their business.