Where does the Benihana concept, Bao Yum, currently operate?
Benihana Franchise · 2024 FDDAnswer from 2024 FDD Document
Bao Yum currently operates within the Westminster Curio Hotel in London and in Austin, Texas through a licensing agreement with Reef Kitchens.
Recently the Company exited its licensing agreement with REEF Kitchens and has no venues operating pursuant to that agreement.
Source: Item 22 — CONTRACTS (FDD pages 73–74)
What This Means (2024 FDD)
According to Benihana's 2024 Franchise Disclosure Document, Bao Yum is a fast-casual concept that offers a whimsical twist on classic bao, serving breakfast, lunch, dinner, and dessert bao, along with salads, soups, sandwiches, and snacks. The FDD states that Bao Yum previously operated within the Westminster Curio Hotel in London and in Austin, Texas, through a licensing agreement with Reef Kitchens.
However, the document also indicates that Benihana recently exited its licensing agreement with REEF Kitchens. As of the date of the FDD, Benihana states it has no venues operating pursuant to that agreement.
Therefore, while Bao Yum had locations in London and Austin, Texas, the Austin location is no longer operating. A prospective franchisee should confirm with Benihana the current operational status and locations of the Bao Yum concept to ensure the most up-to-date information.