For Annex Brands, what is the title of the advertising material for which PMCA registered a copyright?
Annex_Brands Franchise · 2025 FDDAnswer from 2025 FDD Document
On December 18, 2007, our affiliate, PMCA, registered a copyright for advertising material titled "We Expertly Handle Every Detail," which was first published on September 22, 2003 (registration no. VA 1-647-047). The duration of the copyright is 95 years from the date of first publication, without further renewal rights.
Source: Item 14 — Patents, Copyrights, and Proprietary Information (FDD pages 69–70)
What This Means (2025 FDD)
According to the 2025 FDD, an affiliate of Annex Brands, PMCA, registered a copyright for advertising material titled "We Expertly Handle Every Detail." This copyright was registered on December 18, 2007, and the material was first published on September 22, 2003. The copyright extends for 95 years from the initial publication date.
This means that Annex Brands has legal protection for this specific advertising content, preventing others from using it without permission. As a franchisee, you are allowed to use these copyrighted materials during the term of your franchise agreement, but only in a way that respects Annex Brands' ownership rights and for the purpose of operating and promoting your retail center.
It is important for prospective franchisees to understand that while they can use the copyrighted advertising material, they must adhere to Annex Brands' guidelines and instructions. If Annex Brands directs you to modify or discontinue the use of any material covered by copyright, you are obligated to comply. This ensures that the brand's intellectual property is protected and used consistently across all franchise locations.