Where can I find the topics covered in the Zoomin Groomin Initial Training program?

According to Zoomin Groomin's 2025 Franchise Disclosure Document, Item 11 details the topics covered in the Initial Training program. The training is held in Virginia Beach, another designated training center, or online, at the franchisor's discretion, over a three-day period. Sandy Stow and Faith Leek supervise the training program and serve as instructors, with guest instructors potentially assisting.

The instructional material includes the Operations Manual, lectures, demonstrations, discussions, practice, and forms. The franchisee or their principals must attend the Initial Training, and management personnel may enroll upon approval. Successful completion of the Initial Training is mandatory to operate a Zoomin Groomin franchise, typically within 60 days of signing the Franchise Agreement and before opening the business.

The training program covers a range of topics, including Mission, Vision & Core Values (0.5 hours in-person), Zoomin Groomin's Top 10 (0.5 hours in-person), Starting a Business, Entity Setup, and Insurance Requirements (1 hour in-person), Pricing and Review of Our Services (1 hour in-person), Budgeting (1 hour in-person), Accounting – Royalty Collection Process (1 hour in-person), Common Dog Breeds (1 hour in-person), Groomer Basics (1 hour in-person), Hiring Staffing of Groomers (1 hour in-person), Create Your Groomer Ad (1 hour in-person), Client Relations, Customer Dialog (1 hour in-person), Updating Your Google My Business Profile and Hours (0.5 hours in-person), Canva (1 hour in-person), Creating Your Ad Account to Place Facebook Ads for Advertising (0.5 hours in-person), Social Media Tips (1 hour in-person), Community Events (1 hour in-person), Keywords & Phrases (1 hour in-person), Meet Your Van Videos, Review Maintenance Schedule, and Van Procedures (1 hour in-person), Visit a Van in Person (1.5 hours in-person), Meet Zoomin Groomin's Supplies and Vendors (1 hour in-person), Quick Links (1 hour in-person), Marketing Strategy & Action Plans (1.5 hours in-person), Zoomin Groomin's Brand Guide (1 hour in-person), Introduction to Our Appointment Setting Software (1 hour in-person), and Groomer Interviews (1 hour in-person). The total in-person training time is 24 hours, with no on-the-job training hours listed.