After ceasing operations, am I required to discontinue using Zoomin Groomin's marks?

According to the 2025 Zoomin Groomin FDD, upon the expiration or termination of the Franchise Agreement for any reason, the franchisee's right to use the Listings (telephone numbers, listings, advertisements, social media accounts, domains, websites, directories, or similar) will terminate. The franchisee is obligated to pay all outstanding amounts related to the Listings and, at Zoomin Groomin's request, take actions to transfer the Listings to Zoomin Groomin or its designated agent. These actions may include installing an intercept message, disconnecting the Listings, or cooperating in the removal or relisting of the Listings. Zoomin Groomin may also require the franchisee to transfer all Listings to Zoomin Groomin or an approved call routing and tracking vendor. This is facilitated through an Attorney in Fact appointment, effective upon the agreement's expiration or termination.

This means that if a Zoomin Groomin franchise ceases operations, the franchisee must discontinue using all associated trademarks and online presence, including telephone numbers and social media accounts. This is a standard practice in franchising to protect the brand's integrity and prevent confusion among customers. The franchisee is responsible for ensuring a smooth transition of these assets back to Zoomin Groomin.

The agreement requires the franchisee to assist in transferring these listings, which could involve administrative tasks and potential costs for installing intercept messages or disconnecting services. The franchisor's control over these listings ensures consistency and allows them to redirect customer inquiries appropriately after a franchise closes. This transfer process is a critical part of the termination procedure, ensuring that Zoomin Groomin maintains control over its brand and customer communications.