If Stretch Zone disapproves of a product or service in writing, what must the franchisee do?
Stretch_Zone Franchise · 2025 FDDAnswer from 2025 FDD Document
- (b) Our Approval. You must submit to us for our approval all materials used for Local Advertising, unless we have previously approved the materials or the materials consist of materials we have provided. All materials containing the Intellectual Property must include the applicable designation - service marksm, trademark™, registered® or copyright© , or any other designation we specify. If you have not received our written disapproval of materials you submitted within 10 days from the date we received the materials, then we are deemed to have approved the materials. We may require you to withdraw and/or discontinue the use of any promotional materials or advertising, even if previously approved, if in our judgment, the materials or advertising may injure or be harmful to the Business System. You will have 5 days after you receive of our written notice to discontinue using the materials or advertising, unless otherwise agreed in writing.
Source: Item 16 — ITEM -16 RESTRICTIONS ON WHAT THE FRANCHISEE MAY SELL (FDD pages 64–65)
What This Means (2025 FDD)
According to Stretch Zone's 2025 Franchise Disclosure Document, if Stretch Zone provides written notice to a franchisee to discontinue using certain promotional or advertising materials, the franchisee must stop using the materials or advertising within 5 days of receiving the notice, unless otherwise agreed to in writing. This requirement applies even if Stretch Zone had previously approved the materials.
This policy allows Stretch Zone to maintain control over its brand image and marketing strategies. It ensures that franchisees do not use materials that Stretch Zone deems harmful to the Business System. The initial approval of advertising materials does not guarantee indefinite use, as Stretch Zone retains the right to withdraw approval if it believes the materials could be detrimental to the brand.
For a prospective Stretch Zone franchisee, this means being prepared to quickly adapt marketing strategies based on Stretch Zone's feedback. While franchisees can submit materials for approval, they must also be ready to discontinue using those materials on short notice. This highlights the importance of maintaining open communication with Stretch Zone and understanding their brand standards to minimize potential disruptions to local advertising efforts. Franchisees should also seek written clarification or agreement from Stretch Zone if they need more than 5 days to discontinue using specific materials.