What is a Stretch Zone franchisee required to do regarding trade dress specifications for their location?
Stretch_Zone Franchise · 2025 FDDAnswer from 2025 FDD Document
- 8 Indoor Signage and Graphics.
You must purchase from our Designated Supplier Store Décor, the indoor signs and graphics.
You may prepare, construct and erect the signs and graphics after obtaining approval from the applicable governmental authority and the landlord.
You will maintain the interior signs and graphics in a condition acceptable to us.
PLANS AND SPECIFICATIONS AND/OR STANDARD RECOMMENDED FLOOR PLAN
We will loan to you our prototype architectural drawings for the Premises (which may include sample equipment layouts and floor plans) "(Drawings") for the construction of the Premises. We also loan to you our specifications and standards pertaining to equipment, signage, fixtures, furnishings, accessory features and design and layout we make available to you. (collectively, the "Design Specifications"). The Drawings and Design Specifications may vary in their design and decor by region of the country, at our sole discretion. The Drawings and Design specifications are contained in the Operations Manual.
- 7 Outdoor Signage.
We specify the outdoor signs subject to the landlord's and local governmental agency's requirements.
You will maintain the outdoor signs in a condition acceptable to us.
- 5 FF&E.
You must purchase from us as the Designated Supplier the furniture, fixtures, and furnishings necessary to operate your Franchise Business.
You must conform the location to our then-current Trade Dress specifications.
Source: Item 6 — ITEM -6 OTHER FEES (FDD pages 16–33)
What This Means (2025 FDD)
According to Stretch Zone's 2025 Franchise Disclosure Document, franchisees must conform their location to the franchisor's current trade dress specifications. This includes purchasing indoor signs and graphics from Stretch Zone's designated supplier, Store Décor. While franchisees can prepare, construct, and erect these signs, they must first obtain approval from both the relevant governmental authority and the landlord.
In addition to signage, Stretch Zone provides franchisees with prototype architectural drawings and design specifications for the premises. These Drawings and Design Specifications, which may include sample equipment layouts and floor plans, are loaned to the franchisee and are contained in the Operations Manual. The franchisor retains the discretion to vary the design and decor based on the region of the country.
Furthermore, franchisees are obligated to maintain both indoor and outdoor signs in a condition that is acceptable to Stretch Zone. This ensures that the brand's image is consistently upheld across all franchise locations. The FDD also specifies that franchisees must purchase furniture, fixtures, and furnishings from Stretch Zone as the Designated Supplier, further ensuring adherence to the brand's trade dress and standards.