Does Spray Net specify the advertising agencies used for advertising and sales promotion programs?

Based on the 2025 Spray Net Franchise Disclosure Document, Spray Net does not specify the advertising agencies that franchisees must use for advertising and sales promotion programs. However, the FDD does state that Spray Net will review and approve or reject any advertising or marketing materials proposed by the franchisee in connection with the franchised business, as described more fully in Section 9 of the Franchise Agreement.

Spray Net also maintains an active website containing content designed to promote the Spray Net brand, system, and proprietary marks. The contact information for the franchised business will be listed on this website, provided the franchisee is not in material default under the agreement. This suggests that Spray Net has established channels for advertising and marketing, but the franchisee has some autonomy in proposing their own materials, subject to Spray Net's approval.

Spray Net's system includes advertising and marketing elements, and the franchisor reserves the right to modify the system from time to time. This implies that while specific agencies are not mandated, franchisees must adhere to Spray Net's standards and specifications for advertising and marketing. Franchisees are required to use at least one email address provided by Spray Net in connection with their franchised business, ensuring a consistent brand image in communications.

In summary, while Spray Net does not explicitly require franchisees to use specific advertising agencies, it retains control over advertising and marketing materials to ensure brand consistency and compliance with its system standards. A prospective franchisee should inquire about the specifics of these standards and the approval process for advertising materials.