What is the range for the Initial Marketing Investment fee for a Spray Net franchise?
Spray_Net Franchise · 2025 FDDAnswer from 2025 FDD Document
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| Name of Fee | Amount1 | Due Date | Remarks |
|---|---|---|---|
| Initial Marketing Investment | $15,000 to $40,000, depending on the number of Designated Territories you purchase.5 | Upon execution of the Franchise Agreement and according to a specific timeline depending upon the number of Designated Territories you purchase. If paid to us, currently collected via GoCardless. | While the Initial Marketing Investment will be paid out to our approved or designated third party suppliers for these kinds of services, we expect and intend to collect this amount directly from you and may keep a portion of the Initial Marketing Investment as consideration for managing the placement and suppliers associated with this initial marketing and related activities designed to (a) increase visibility of the Franchised Business within your Designated Territory, and/or (b) generate prospective client interest and sales appointments prior to and up through the opening and initial operation |
Source: Item 6 — > **ITEM 6 OTHER FEES (FDD pages 15–29)
What This Means (2025 FDD)
According to Spray Net's 2025 Franchise Disclosure Document, the Initial Marketing Investment ranges from $15,000 to $40,000. The specific amount depends on the number of Designated Territories a franchisee purchases. This fee is due upon the execution of the Franchise Agreement and follows a timeline that is determined by the number of Designated Territories acquired.
Spray Net intends to collect this investment directly from the franchisee, even though the funds will be used by approved third-party suppliers for marketing services. Spray Net may retain a portion of the Initial Marketing Investment as compensation for managing the placement and suppliers involved in the initial marketing efforts. These activities are designed to increase the visibility of the franchise within the designated territory and generate interest and sales appointments before the franchise opens and during its initial operations.
Prospective franchisees should note that while the Initial Marketing Investment is intended for marketing activities, Spray Net retains the right to keep a portion of it as a management fee. This arrangement means that not all of the investment will directly contribute to marketing efforts, as some will cover Spray Net's administrative costs. Franchisees should clarify with Spray Net the exact percentage or amount that will be used for marketing versus management fees to fully understand how their investment will be allocated.