When can Spray Net collect the Initial Marketing Investment from the franchisee?
Spray_Net Franchise · 2025 FDDAnswer from 2025 FDD Document
s in writing. Franchisor may revoke its approval of any previously-approved advertising materials upon notice to Franchisee. Franchisor reserves the right to require Franchisee to include certain language on all advertising to be used locally by Franchisee or to be used by a Cooperative, including, but not limited to, the phrase "Franchises Available" and references to Franchisor's telephone number and/or website.
- C. Initial Marketing Investment. Franchisee must expend, and Franchisor will typically collect all or a portion of the Initial Marketing Investment amounting between $15,000 and $25,000 tha
Source: Item 23 — RECEIPTS (FDD pages 75–219)
What This Means (2025 FDD)
According to Spray Net's 2025 Franchise Disclosure Document, the Initial Marketing Investment, ranging from $15,000 to $25,000, is designed to promote the franchised business within the designated territory. This investment utilizes Spray Net's approved suppliers and system standards for initial marketing campaigns. Spray Net typically collects all or a portion of this investment.
Spray Net has the right to collect the Initial Marketing Investment upon the execution of the Franchise Agreement. Alternatively, Spray Net can collect this investment at any time after the agreement is signed, provided they give written notice to the franchisee.
Prospective franchisees should note that this Initial Marketing Investment is separate from the Local Advertising Requirement. Franchisees must also expend certain minimum amounts on advertising and promoting the franchised business based on the number of designated territories purchased and the length of time the business has been in operation. This local advertising spend must align with the advertising/marketing plan approved by Spray Net.