When is the Brand Fund contribution due for a Southern Steer franchise?
Southern_Steer Franchise · 2025 FDDAnswer from 2025 FDD Document
| Type of Fee(1) | Amount | Date Due | Remarks |
|---|---|---|---|
| Brand Fund | 1% of weekly Gross | At the time Royalty | Deposited in the brand and |
| Contribution(3) | Revenues. | is paid. | marketing fund ("Brand Fund") controlled by Us. We may increase, reduce, or suspend the Brand Fund Contribution upon prior notice. |
Source: Item 6 — ITEM. 6 OTHER FEES (FDD pages 11–16)
What This Means (2025 FDD)
According to Southern Steer's 2025 Franchise Disclosure Document, the Brand Fund contribution is due at the time the royalty is paid. The Brand Fund contribution is 1% of weekly Gross Revenues. The funds are deposited into a brand and marketing fund controlled by Southern Steer.
Southern Steer may increase, reduce, or suspend the Brand Fund contribution with prior notice. The purpose of the Brand Fund is to promote expansion and increase brand awareness for the Southern Steer system. Franchisees will begin paying the Brand Fund contribution the same month they commence paying the Royalty. If Southern Steer does not have a Brand Fund established at the time, franchisees will commence paying the Brand Fund contribution the same month Southern Steer establishes a Brand Fund.
Gross Revenues includes sales from all products and services sold for on-Site or off-Site consumption, including products and services delivered to customers and products and services sold wholesale, if any. Excluded from the definition of Gross Revenues are sales, use or gross receipts taxes collected from customers and thereafter paid directly to the appropriate taxing authority and any bonafide refunds made to customers.
It is important for prospective franchisees to understand that these fees are subject to change and should inquire about any potential increases or changes to the Brand Fund contribution during their due diligence process.