What is the relationship between the Punch King Fitness Area Development Agreement and the 'System'?
Punch_King_Fitness Franchise · 2024 FDDAnswer from 2024 FDD Document
EVELOPER'S COVENANT NOT TO COMPETE15 | | | X. | MISCELLANEOUS 17 | | | XI. | ENFORCEMENT 20 | | | | | |
Exhibits
DEVELOPMENT AREA DEVELOPMENT SCHEDULE
PUNCH KING FITNESS
AREA DEVELOPMENT AGREEMENT
| THIS AGREEMENT is made and entered into as of thisday of, 20 | ||
|---|---|---|
| (the "Effective Date") by and between Punch King Fitness, Inc., a California Corporation | ("Franchisor"), and | |
| , an individual/partnership/corporation/limited liability company | ||
| established/resident of the State of and whose principal | ||
| address is ("Developer"). |
RECITALS
- A. Franchisor has developed and is in the process of further developing a format and system consisting of uniform standards, methods, procedures, and specifications for the operation of Punch King Fitness (the "System") identified by the service mark "Punch King Fitness," and such other trade names, trademarks, service marks, trade dress, designs, graphics, logos, emblems, insignia, fascia, slogans, drawings, and other commercial symbols as Franchisor may designate to be used (collectively, the "Marks") in connection with, and relating to, the establishment and operation of a business offering A Punch King Fitness franchised business offers HITT boxing and kickboxing training, personal fitness training, nutritional services, and functional fitness training (each, a "Franchised Business");
- B. Franchisor and Developer desire to enter into an area development agreement under which Developer shall obtain the exclusive right to establish and operate a specified number of
Franchised Businesses within a specified geographical area upon the terms and conditions contained in Franchisor's then-current standard franchise agreement (each, a "Franchise Agreement"); and
C. Developer and Franchisor have entered into that certain Franchise Agreement (the "Initial Franchise Agreement") dated the same date as this Agreement for the establishment and operation of the first Franchised Businesses to be developed under this Agreement.
NOW, THEREFORE, for and in consideration of the foregoing promises and the mutual covenants and agreements contained herein, and for other good and valuable consideration, the receipt and sufficiency of which are hereby acknowledged, the parties hereby agree as follows:
I. GRANT OF DEVELOPMENT RIGHTS AND DEVELOPMENT AREA
Subject to the terms and conditions of this Agreement, Franchisor hereby grants the right to Developer, and Developer undertakes the obligation to establish and operate in the area designated in Exhibit 1 of this Agreement (the "Development Area") the number of Franchised Businesses specified in the development schedule on Exhibit 2 (the "Development Schedule"). This Agreement does not grant Developer any right to use the Marks; the rights to use the Marks are granted only by Franchise Agreements.
II. FEES
The total amount of the Development Fee is listed in Exhibit 2 (the "Development Fee"). The Development Fee will be applied toward the initial franchise fee due under subsequent Franchise Agreements in the manner specified in Exhibit 2. Developer will pay the balance of the initial franchise fee as so stipulated and due under the then Current Franchise Agreement for each Franchised Business at the time the Franchise Agreement for each Franchised Business is executed. The Development Fee will not be refundable, notwithstanding anything to the contrary in this Agreement or any Franchise Agreement.
III. DEVELOPMENT SCHEDULE
Developer must enter into Franchise Agreements and open and operate Punch King Fitness Franchised Business in accordance with the deadlines set forth in the Development Schedule.
Source: Item 22 — CONTRACTS (FDD pages 56–215)
What This Means (2024 FDD)
According to the 2024 Punch King Fitness Franchise Disclosure Document, the Area Development Agreement grants a developer the right and obligation to establish and operate a specified number of Punch King Fitness Franchised Businesses within a defined geographical area, according to a development schedule. However, the agreement itself does not grant any rights to use the Punch King Fitness Marks. These rights are exclusively granted through individual Franchise Agreements. The 'System' refers to the uniform standards, methods, procedures, and specifications developed by Punch King Fitness for operating its franchised businesses. The franchisor retains all rights and discretion with respect to the Marks and System, including the right to establish and license others to establish Punch King Fitness Franchised Businesses outside of the Development Area.
The Punch King Fitness 'System' includes distinctive methods and procedures for marketing and advertising, specially designed business forms and procedures for efficient operation, an operations manual, and designated equipment, techniques, and procedures for service promotion. Franchisees must adhere strictly to the procedures prescribed by Punch King Fitness methods to ensure uniformity of quality and service. Punch King Fitness will disseminate information about improvements, enhancements, or innovations to all franchisees, who must submit any ideas or innovations they develop to Punch King Fitness for evaluation and potential adoption.
For a prospective Punch King Fitness area developer, this means that while the Area Development Agreement secures the exclusive right to develop a territory, the actual operation of each franchise is governed by the Franchise Agreement and must adhere to the Punch King Fitness 'System'. The developer must open and operate Punch King Fitness Franchised Businesses in accordance with the deadlines set forth in the Development Schedule. The developer must deliver to Franchisor an initial franchise fee and a signed copy of Franchisor's then-current standard form of Franchise Agreement for the number of Punch King Fitness Franchised Businesses specified on the Development Schedule by each "Fee Deadline". By each "Opening Deadline" specified in the Development Schedule, Developer must have the specified number of Punch King Fitness Franchised Businesses open and operating. This ensures consistency and quality across all Punch King Fitness locations and protects the brand's integrity. The developer does not have the right to use the Marks until a Franchise Agreement is in place.