Who owns the Punch King Fitness marks?

According to Punch King Fitness's 2024 Franchise Disclosure Document, the Punch King Fitness marks are owned by King Lei, the CEO of Punch King Fitness, Inc. This means that King Lei, in his individual capacity, holds the legal rights to the brand's trademarks and commercial symbols. As a franchisee, you are granted the right to use these marks to operate your Punch King Fitness franchise, but you do not own them.

This arrangement is typical in franchising, where the franchisor retains ownership of the brand and trademarks, licensing them to franchisees for use within the franchise system. This allows the franchisor to maintain control over the brand's image and standards across all franchise locations.

Prospective franchisees should understand that any unauthorized use of the Punch King Fitness marks could result in legal action from King Lei. Franchisees must adhere to the guidelines and standards set by Punch King Fitness, Inc. regarding the use of the trademarks to ensure consistency and protect the brand's reputation.