What was the total revenue for Pump It Up in 2023?

According to Pump It Up's 2025 Franchise Disclosure Document, the total revenue for 2023 was $3,621,372. This revenue is comprised of royalties, brand fund fees, and franchise fees. Royalties accounted for $2,718,682, brand fund fees totaled $834,690, and franchise fees contributed $68,000.

Understanding the revenue streams is crucial for prospective franchisees. Royalties typically represent a percentage of gross sales paid by franchisees to Pump It Up for the use of its brand and systems. Brand fund fees are contributions used for marketing and advertising efforts to promote the brand, while franchise fees are initial payments made by franchisees to join the Pump It Up system.

These figures provide insight into the financial health and revenue generation of Pump It Up as a franchise system. Monitoring these revenue components over time can help potential franchisees assess the stability and growth potential of the franchise. It's also important to compare these figures with previous years and industry benchmarks to evaluate Pump It Up's performance and competitive positioning.