Does Pump It Up grant rights in a geographic area around the Franchised Business?
Pump_It_Up Franchise · 2025 FDDAnswer from 2025 FDD Document
The Franchise Agreement grants you the right to develop and operate one Pump It Up Business ("Franchised Business"). For each Franchised Business, you must sign a separate Pump It Up Franchise Agreement ("Franchise Agreement") (Exhibit C). We may grant you certain rights in a geographic area around the Franchised Business ("Protected Area"). Your rights and our rights relating to the Protected Area are explained in Item 12. If you have not identified and we have not approved a site for the Franchised Business ("Premises") when you sign the Franchise Agreement, then you must, within 12 months after we sign the Franchise Agreement ("Site Approval Period
Source: Item 1 — The Franchisor and any Parents, Predecessors, and Affiliates (FDD pages 9–12)
What This Means (2025 FDD)
According to Pump It Up's 2025 Franchise Disclosure Document, Pump It Up may grant franchisees certain rights in a geographic area around their Franchised Business, referred to as a "Protected Area." The specific rights and obligations of both the franchisee and Pump It Up relating to this Protected Area are detailed further in Item 12 of the FDD.
If a prospective franchisee has not yet identified a site for their Franchised Business that is approved by Pump It Up at the time of signing the Franchise Agreement, they are given a "Site Approval Period" of 12 months to select and secure approval for a location. Within this same 12-month period, the franchisee must also sign a lease or purchase agreement for the approved Premises. The lease or purchase agreement must have a term of no less than ten years and be within a geographic area identified by Pump It Up in the Franchise Agreement, referred to as the "Site Selection Area."
This indicates that while a Protected Area may be granted, it is not guaranteed, and the terms are subject to the specifics outlined in Item 12 and the Franchise Agreement. Furthermore, the franchisee must adhere to a strict timeline for site selection and approval, as well as securing a lease or purchase agreement within a designated area, highlighting the importance of understanding these conditions before entering into a franchise agreement with Pump It Up.