How is the Monthly Advertising Fee for a Petro Stopping Center adjusted each calendar year?
Petro_Stopping_Center Franchise · 2025 FDDAnswer from 2025 FDD Document
e, and construction must be completed within ten months after signing the Franchise Agreement. Before opening for business, you must have obtained all necessary licenses, permits, and approvals, hired and trained personnel, made all leasehold improvements, and purchased inventory.
Advertising and Promotion
Beginning on the first full calendar month after opening your Petro Center, you must pay to us an advertising fee (the "Monthly Advertising Fee") of $3,000 per month. Each calendar year the Monthly Advertising Fee will be increased by using the CPI Adjustment discussed in Item 6 and Section 9.4 of the Franchise Agreement.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 44–53)
What This Means (2025 FDD)
According to Petro Stopping Center's 2025 Franchise Disclosure Document, franchisees must pay a Monthly Advertising Fee. This fee starts at $3,000 per month beginning the first full calendar month after the Petro Stopping Center opens.
Each calendar year, this $3,000 Monthly Advertising Fee is subject to an increase. The increase is based on the CPI Adjustment, which is further detailed in Item 6 and Section 9.4 of the Franchise Agreement. However, the agreement specifies that the Monthly Advertising Fee will never be less than the then-current Monthly Advertising Fee, meaning the fee can only increase year to year.
It is important to note that Petro Stopping Centers owned and operated by TA Operating are exempt from paying this Monthly Advertising Fee. However, TA Operating or its affiliates contribute funds to marketing efforts related to the Petro System. This means that while some locations do not pay the fee directly, they still contribute to the overall advertising and marketing efforts of the Petro Stopping Center brand.