What is the term used for additional Pearce Bespoke businesses established under then-current standard franchise agreements?

According to the 2025 Pearce Bespoke Franchise Disclosure Document, if a franchisee desires to establish and operate additional Pearce Bespoke businesses under the then-current standard franchise agreements, each of those businesses is referred to as a "Franchise Agreement".

This definition is important for prospective franchisees to understand, especially if they are considering expanding their Pearce Bespoke business beyond the initial franchise. It clarifies the type of agreement that will govern any additional locations they open. This ensures that the franchisee understands that each new location will operate under a separate franchise agreement, with its own terms and conditions.

Understanding this terminology helps franchisees differentiate between their initial franchise agreement and any subsequent agreements they may enter into for additional Pearce Bespoke locations. It also highlights that the terms of the franchise agreement in effect at the time the new location is established will apply, which may differ from the terms of their original agreement.