Must a Pearce Bespoke franchisee meet all current Brand Standards to renew the franchise agreement?
Pearce_Bespoke Franchise · 2025 FDDAnswer from 2025 FDD Document
visions in the agreements attached to this Disclosure Document.**
A. Franchise Agreement
| Provision | Section in Franchise | Summary | |
|---|---|---|---|
| Agreement | |||
| a. | Length of the franchise | Section 2(A) | 10 years |
| b. | Renewal or extension of the term | Section 2(B) | If you meet the renewal requirements set forth in the Franchise Agreement, you can renew the Franchise Agreement for up to two additional 5-year period(s). |
| c. | Requirements for you to renew or extend | Section 2(B) | Provide advance notice in writing, sign then current Franchise Agreement, pay renewal fee, remodel, meet all current Brand Standards, secure extension of lease and be in compliance with current Franchise Agreement during the term of the Agreement. |
Source: Item 17 — RENEWAL, TERMINATION, TRANSFER AND DISPUTE RESOLUTION THE FRANCHISE RELATIONSHIP (FDD pages 31–34)
What This Means (2025 FDD)
According to Pearce Bespoke's 2025 Franchise Disclosure Document, a franchisee must meet all current Brand Standards to renew their franchise agreement. The initial franchise agreement lasts for 10 years, but a franchisee has the option to renew for up to two additional 5-year periods. However, this renewal is contingent on meeting specific requirements.
To renew the franchise agreement, a Pearce Bespoke franchisee must provide advance written notice, sign the then-current Franchise Agreement, pay a renewal fee, complete any required remodeling, and, importantly, meet all current Brand Standards. Additionally, the franchisee must be in compliance with the current Franchise Agreement during its term. It is important to note that the franchisee may be asked to sign a Franchise Agreement with materially different terms and conditions than their original agreement.
This requirement to meet all current Brand Standards ensures that all Pearce Bespoke franchises maintain a consistent level of quality and service. For a prospective franchisee, this means staying updated with any changes to the Brand Standards and investing in any necessary updates or improvements to their franchise to comply with these standards before the renewal period. Failing to meet these standards could result in the denial of the franchise renewal.
It is also important to note that the entire renewal provision is subject to state law, which may provide additional regulations or protections for franchisees. Therefore, prospective franchisees should consult with legal counsel to understand their rights and obligations under both the franchise agreement and applicable state laws.