What does Pearce Bespoke do with Brand Fund Fees not spent in any fiscal year?

According to Pearce Bespoke's 2025 Franchise Disclosure Document, any unspent Brand Fund Fees will be carried over for future use. Pearce Bespoke collects a Brand Fund Fee of 2% of Gross Sales per week, and this may increase to a maximum of 3%.

Pearce Bespoke uses these fees for various marketing and advertising expenses, such as television, radio, magazine, and newspaper advertising campaigns, as well as maintaining their website and social media. The funds can be used at the local, regional, or national level, and Pearce Bespoke may use marketing agencies to administer the funds.

While Pearce Bespoke will provide an accounting of the Brand Fund's collections and expenditures for the most recently completed fiscal year upon request, the fees are not audited, and a financial statement is not prepared. Pearce Bespoke is not obligated to spend the Brand Fund fees in the franchisee's specific area or territory, but any unspent fees will be carried over for future use.