What is a Noodles & Company franchisee required to do in all dealings with customers and other parties?
Noodles_Company Franchise · 2025 FDDAnswer from 2025 FDD Document
In all dealings with us, as well as your customers, suppliers, lessors and the public, you must adhere to the highest standards of honesty, integrity, fair dealing and ethical conduct. You agree to refrain from any business or advertising practice which may be injurious to our business, to the business of other Noodles & Company Restaurants or to the goodwill associated with the Marks.
You must conspicuously identify yourself in all dealings with customers, lessors, contractors, suppliers, public officials, employees and others as the owner of your Noodles & Company Restaurant and must place such other notices of independent ownership on such forms, business cards, stationery, advertising and other materials as we may require from time to time.
Source: Item 23 — RECEIPT (FDD pages 99–350)
What This Means (2025 FDD)
According to Noodles & Company's 2025 Franchise Disclosure Document, franchisees must adhere to the highest standards of honesty, integrity, fair dealing, and ethical conduct in all interactions with Noodles & Company itself, customers, suppliers, lessors, and the public. Franchisees must also avoid any business or advertising practices that could harm the Noodles & Company brand, other Noodles & Company restaurants, or the goodwill associated with the company's trademarks.
This requirement underscores the importance Noodles & Company places on maintaining a positive brand image and ethical business practices across its franchise network. By mandating these standards, Noodles & Company aims to ensure that all franchisees operate with transparency and fairness, fostering trust among customers and stakeholders. This also protects the brand's reputation and goodwill, which are critical assets for the success of all franchisees within the system.
For a prospective franchisee, this means that operating a Noodles & Company restaurant demands a commitment to ethical behavior and integrity in every aspect of the business. This includes ensuring transparent communication with customers, maintaining fair relationships with suppliers, and avoiding any practices that could be perceived as misleading or harmful. Compliance with these standards is not only a moral obligation but also a contractual requirement, with potential consequences for violations.
Furthermore, franchisees are required to conspicuously identify themselves as the owners of their Noodles & Company Restaurant in all dealings with customers, lessors, contractors, suppliers, public officials, and employees. They must also include notices of independent ownership on forms, business cards, stationery, advertising, and other materials as required by Noodles & Company. This reinforces the franchisee's independent status and prevents any misrepresentation of the relationship between the franchisee and Noodles & Company.