Does the Area Development Agreement authorize the franchisee to operate a Noodles & Company restaurant?
Noodles_Company Franchise · 2025 FDDAnswer from 2025 FDD Document
You do not have the right or license under the Area Development Agreement to use any trademarks, trade names, service marks, logotypes, insignias, trade dress or designs owned by Noodles & Company. The Area Development Agreement does not authorize you to own or operate a Noodles & Company restaurant. That right is granted under a Franchise Agreement.
Source: Item 12 — TERRITORY (FDD pages 48–53)
What This Means (2025 FDD)
According to Noodles & Company's 2025 Franchise Disclosure Document, the Area Development Agreement does not authorize a franchisee to operate a Noodles & Company restaurant. Instead, the Area Development Agreement grants the developer the right to develop an agreed-upon number of Noodles & Company restaurants within a specific geographical area, known as the Development Area, as detailed in Exhibit A of the agreement. The specific number of restaurants and the schedule for their opening and operation are also outlined in Exhibit A.
The FDD clarifies that the right to operate a Noodles & Company restaurant is granted under a separate Franchise Agreement, not the Area Development Agreement. Therefore, while the Area Development Agreement allows a developer to establish multiple locations within a defined territory, each individual restaurant must be operated under its own Franchise Agreement.
This distinction is important for prospective franchisees because it highlights the two-stage process involved in developing multiple Noodles & Company locations. First, the Area Development Agreement sets the terms for the overall development plan. Second, a Franchise Agreement is required for each specific restaurant to authorize its operation. This also means that a developer must meet the obligations of both agreements to remain in good standing with Noodles & Company.