What costs are Mrcool franchisees responsible for regarding the Annual System Conference?
Mrcool Franchise · 2025 FDDAnswer from 2025 FDD Document
Franchisee shall be responsible for all expenses of its personnel attending the Annual System Conference including travel, meals and lodging.
Franchisee shall be required to pay to Franchisor an Annual Conference Attendance Fee. Franchisee agrees that if Franchisee fails to attend the Annual System Conference that Franchisor shall, nevertheless, charge and Franchisee shall pay the Annual Conference Attendance Fee – even if Franchisor waives such fee for franchisees who attend the Annual System Conference.
Source: Item 23 — RECEIPTS (FDD pages 55–263)
What This Means (2025 FDD)
According to Mrcool's 2025 Franchise Disclosure Document, franchisees are responsible for certain costs associated with the Annual System Conference. Specifically, Mrcool franchisees must cover all expenses related to their personnel's attendance, including travel, meals, and lodging.
In addition to these direct costs, Mrcool franchisees are required to pay an Annual Conference Attendance Fee to the franchisor. This fee must be paid regardless of whether the franchisee attends the conference or not. The FDD stipulates that Mrcool may still charge this fee even if it is waived for franchisees who do attend the Annual System Conference.
This policy means that Mrcool franchisees should budget not only for the logistical costs of attending the conference but also for the mandatory attendance fee, irrespective of their actual participation. This could represent a significant expense for franchisees, particularly if they operate multiple locations or send several personnel to the conference. Prospective franchisees should inquire about the amount of the Annual Conference Attendance Fee to fully understand the financial implications.