What is a Mr. Sandless franchisee required to do with Electronic Advertising upon termination of the Franchise Agreement?
Mr_Sandless Franchise · 2025 FDDAnswer from 2025 FDD Document
- 23.1.4 Promptly take such action as may be required to cancel all registrations relating to the use of any of the Proprietary Marks, including, but not limited to, any electronic address, domain name, search engine or website that associates you with us, the Business or the Proprietary Marks (if we allowed you to establish same), as well as any trade name or assumed name registrations, and will not directly or indirectly at any time or in any manner identify any premises or any business as a franchise, or yourself as a franchisee, of ours; and you shall not, in any manner or for any purpose, use any of the Proprietary Marks or any colorable imitation thereof You shall notify the telephone company and all listing agencies of the termination or expiration of your right to use any telephone number and any classified or other telephone directory listings associated with such names and to authorize the transfer of same to us or our new franchisee.
You acknowledge that, as between us and you, we have the sole rights to and interest in all , social media accounts, electronic mail addresses, telephone numbers, and other listings associated with the Proprietary Marks.
Source: Item 22 — CONTRACTS (FDD page 42)
What This Means (2025 FDD)
According to the 2025 Mr. Sandless Franchise Disclosure Document, upon termination of the Franchise Agreement, a franchisee must take several actions regarding electronic advertising. Specifically, the franchisee must promptly take action to cancel all registrations relating to the use of any of the Proprietary Marks. This includes any electronic address, domain name, search engine, or website that associates the franchisee with Mr. Sandless, the business, or the Proprietary Marks, assuming the franchisee was allowed to establish them in the first place.
Additionally, the franchisee is required to notify the telephone company and all listing agencies about the termination or expiration of their right to use any telephone number and any classified or other telephone directory listings associated with the Mr. Sandless names. They must also authorize the transfer of these to Mr. Sandless or a new franchisee. The FDD emphasizes that Mr. Sandless retains sole rights to all social media accounts, electronic mail addresses, telephone numbers, and other listings associated with the Proprietary Marks.
In essence, Mr. Sandless franchisees must cease all online advertising and promotional activities that utilize the Mr. Sandless brand or proprietary marks immediately after the termination of their franchise agreement. This includes relinquishing control and ownership of any online assets, such as websites and social media accounts, that use the Mr. Sandless brand. This is a fairly standard practice in franchising, as it protects the brand's integrity and prevents former franchisees from potentially misrepresenting themselves as part of the Mr. Sandless system.