Unless advertising cooperatively, under what conditions is a Monicals Pizza franchisee prohibited from advertising in media primarily circulated within another franchisee's area of primary responsibility?

According to Monicals Pizza's 2025 Franchise Disclosure Document, a franchisee is generally restricted from advertising in media that primarily circulates within another franchisee's designated area of primary responsibility. This restriction is in place to protect each franchisee's local market and prevent overlap or competition in marketing efforts.

However, there is an exception to this rule. Monicals Pizza franchisees are permitted to advertise in media that circulates in another franchisee's area if they are doing so cooperatively. Cooperative advertising involves a combined advertising program between two or more franchisees within a defined marketing area, as determined by Monicals Pizza.

To summarize, unless participating in a cooperative advertising program, a Monicals Pizza franchisee needs permission from the company to advertise in media primarily circulated within another franchisee's area of primary responsibility.