What is the estimated cost for a site selection analysis required by Moes Southwest Grill?
Moes_Southwest_Grill Franchise · 2025 FDDAnswer from 2025 FDD Document
if it meets our minimum site criteria, at which point it will become the Accepted Location. You may not acquire the Accepted Location until we have accepted it. If you and we have not agreed on an Accepted Location at the time we sign the Franchise Agreement, you must select a location that complies with our site selection criteria within a geographic area that we specify. For any proposed site, we may require you to obtain a site selection analysis from an Approved Supplier, which may include an analysis of such factors as traffic patterns, demographics, and competitors within the market, and provide us with a copy of this analysis. We estimate the cost for this site selection analysis
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 53–68)
What This Means (2025 FDD)
According to Moe's Southwest Grill's 2025 Franchise Disclosure Document, a prospective franchisee may be required to obtain a site selection analysis from an approved supplier for any proposed site. This analysis may include factors such as traffic patterns, demographics, and competitors within the market. The estimated cost for this site selection analysis ranges from $2,500 to $5,000.
Moe's Southwest Grill considers several factors when determining whether to accept a site, including population density and demographics, traffic flow, pedestrian traffic counts, visibility, parking, access, household income, and local competition, including other restaurants. The franchisee is responsible for the cost of the site selection analysis if Moe's Southwest Grill requires it.
This cost is an important consideration for potential franchisees as it adds to the initial investment required to open a Moe's Southwest Grill restaurant. Franchisees should factor this expense into their budget and be prepared to cover the cost if required by the franchisor. It is also important to note that there is no specified time limit for Moe's Southwest Grill to approve or disapprove of a site, which could potentially delay the opening of the restaurant.