Can affiliates of Marble Slab Creamery acquire other businesses or franchise systems that might compete with a Marble Slab Creamery franchise?

According to the 2025 Marble Slab Creamery Franchise Disclosure Document, affiliates of Marble Slab Creamery may acquire existing businesses or franchise systems that could potentially compete with a franchisee's Marble Slab Creamery business. The FDD states that these new or existing businesses or franchise systems would operate under different trademarks, service marks, and trade names.

This means that a prospective Marble Slab Creamery franchisee needs to be aware that they may face competition not only from other ice cream stores, grocery stores, and fast-food restaurants, but also from other franchise systems owned by Marble Slab Creamery's affiliates. The FDD also states that Marble Slab Creamery is likely to offer additional co-brand opportunities that may compete with existing franchisees.

For example, FAT Brands, Inc. acquired Marble Slab Creamery's parent company. FAT Brands' affiliates include Fatburger North America, Inc. which franchises Fatburger restaurants, and Buffalo's Franchise Concepts, Inc. which franchises Buffalo's Cafe restaurants. While these specific brands may not directly compete, the FDD language indicates that future acquisitions could lead to competition.

Given this possibility, it is important for a prospective franchisee to carefully consider the competitive landscape and market conditions in their desired location. They should also inquire about Marble Slab Creamery's plans for future acquisitions or co-branding opportunities that could impact their business.