What service marks identify the Lees Famous Recipe system?
Lees_Famous_Recipe Franchise · 2025 FDDAnswer from 2025 FDD Document
The System and Lee's Famous Recipe Restaurants are identified by the "Lee's Famous Recipe®," "Famous Recipe®," and "Lee's: Famous for Chicken®" service marks, and other related trademarks and service marks as we periodically may modify (the "Marks") used in operating the System.
The parties agree and acknowledge that we have established substantial goodwill and business value in its Marks, expertise, and System.
Source: Item 23 — RECEIPTS (FDD pages 70–287)
What This Means (2025 FDD)
According to the 2025 Lees Famous Recipe FDD, the Lees Famous Recipe system is identified by several service marks. These marks include "Lee's Famous Recipe®," "Famous Recipe®," and "Lee's: Famous for Chicken®". The FDD also indicates that there may be other related trademarks and service marks that Lees Famous Recipe may modify periodically.
For a prospective franchisee, this means that these marks are the official identifiers of the Lees Famous Recipe brand and system. Franchisees are granted the right to use these marks when operating their restaurants, but must adhere to the franchisor's standards and specifications. These marks are essential for maintaining brand recognition and goodwill with customers.
The FDD emphasizes that Lees Famous Recipe has established substantial goodwill and business value in its marks, expertise, and system. This highlights the importance of these service marks in representing the brand's reputation and the value that franchisees gain by associating with the Lees Famous Recipe system. Franchisees should be aware that unauthorized use of these marks could infringe on the company's intellectual property rights and damage the brand's reputation.