Is demographic data required in the 'Development Materials' for a Lees Famous Recipe franchise?
Lees_Famous_Recipe Franchise · 2025 FDDAnswer from 2025 FDD Document
K. "Development Materials" means a description of the proposed location, a feasibility study (including, without limitation, demographic data, photographs, maps, artists' renderings, site plans, a copy of the Lease, if applicable, and documentation indicating your prospects to acquire the Authorized Location) and such other information related to the development of the Authorized Location as we reasonably request.
Source: Item 22 — CONTRACTS (FDD pages 69–70)
What This Means (2025 FDD)
According to the 2025 Lees Famous Recipe FDD, demographic data is required as part of the 'Development Materials' that a franchisee must submit for site approval. Specifically, the 'Development Materials' must include a feasibility study, which in turn must include demographic data.
This requirement means that prospective Lees Famous Recipe franchisees will need to conduct thorough research on the demographics of their proposed location. This research will likely involve collecting data on population size, age distribution, income levels, and other relevant factors that could influence the success of the restaurant. The feasibility study helps Lees Famous Recipe assess whether the location is likely to generate sufficient customer traffic and revenue.
Submitting a comprehensive feasibility study with detailed demographic data is crucial for franchisees. Failure to provide adequate information could result in delays in the site approval process or even rejection of the proposed location. Franchisees may need to engage professional consultants to assist with the preparation of the feasibility study to ensure that it meets Lees Famous Recipe's requirements.
Typically, franchisors require this type of data to ensure the location is suitable for the brand and has a high chance of success. This requirement protects both the franchisee's investment and the overall brand reputation of Lees Famous Recipe.