What sources does Ledgers use to determine the population size of a territory?
Ledgers Franchise · 2025 FDDAnswer from 2025 FDD Document
The Territory will be for a specific geographic region that we define by zip codes, natural, or political boundaries as set forth in Schedule 1 to the Franchise Agreement. A territory will normally include a minimum population of approximately 65,000 residents as determined by the U.S. Census Bureau or mapping software that we feel is reliable.
Source: Item 12 — TERRITORY (FDD pages 32–34)
What This Means (2025 FDD)
According to Ledgers's 2025 Franchise Disclosure Document, the brand defines a territory as a specific geographic region using zip codes, natural boundaries, or political boundaries. The population size of a territory will normally include a minimum of approximately 65,000 residents.
Ledgers uses data from the U.S. Census Bureau or mapping software they deem reliable to determine the population size of a territory. This is a fairly standard practice in the franchising industry, as accurate demographic data is crucial for assessing market potential.
For a prospective franchisee, this means that Ledgers has a defined process for determining territory size based on population. However, the franchisee should inquire about the specific mapping software Ledgers uses and how frequently the population data is updated to ensure its accuracy. Understanding the methodology behind territory assignment is essential for evaluating the potential of the franchise.