factual

Is Ledgers required to spend a specific amount on advertising in a franchisee's area or territory?

Ledgers Franchise · 2025 FDD

Answer from 2025 FDD Document

1.9. Our Obligation to Conduct Advertising

We use monies in the Advertising Fund to advise you in the conduct of advertising or conduct advertising ourselves using online, radio, television, direct mail, billboards, print or other advertising. We may use local, regional, or national advertising. We may produce advertising material in-house or though outside agencies. We are not required to spend any amount on advertising in the area or Territory where you will be located. We reserve the right to modify the marketing programs as we deem necessary to embrace new technologies.

A. Corporate Website.

We will develop and maintain a comprehensive website that contains your location's contact information.

B. Digital Marketing.

We may create, operate and promote websites, social media accounts (including but not limited to Facebook, Twitter, and Instagram), applications, digital advertising (including pay-per-click and display ads) or other means of digital marketing to promote the brand, Franchised Business, marks and franchise opportunities.

Source: Item 22 — CONTRACTS (FDD page 46)

What This Means (2025 FDD)

According to Ledgers' 2025 Franchise Disclosure Document, Ledgers is not required to spend a specific amount on advertising in a franchisee's area or territory. However, franchisees are required to contribute 3% of the previous month's Gross Revenues into the Advertising Fund monthly.

Ledgers administers the Advertising Fund, and franchisor-owned outlets are not required to contribute to the fund, but may do so. The fund is not audited, but unaudited financial statements of the Advertising Fund will be made available to franchisees upon written request. If not all Advertising Fees are spent in the fiscal year in which they accrue, Ledgers may carry over those fees and apply them to the next fiscal year. However, Ledgers may not use Advertising Fees to solicit new franchise sales.

Ledgers uses the Advertising Fund to advise franchisees in the conduct of advertising or conduct advertising themselves using online, radio, television, direct mail, billboards, print or other advertising. This advertising may be local, regional, or national. Ledgers may produce advertising material in-house or through outside agencies. Ledgers will also develop and maintain a comprehensive website that contains the franchisee's location's contact information and may create, operate and promote websites, social media accounts, applications, digital advertising or other means of digital marketing to promote the brand, Franchised Business, marks and franchise opportunities.

Disclaimer: This information is extracted from the 2025 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.