Does Ledgers offer marketing assistance and support to franchisees?
Ledgers Franchise · 2025 FDDAnswer from 2025 FDD Document
erational Support.** We offer assistance with operating problems and issues that you may encounter. (Franchise Agreement, Sections 3.1, 3.5).
Marketing Support. We offer marketing assistance and support. (Franchise Agreement, Section 1.9).
Computer Hardware and Software. We specify computer hardware and software to assist in the operation of your Franchised Business. (Franchise Agreement, Section 4.5).
Central Processing. We may elect to offer central processing to assist in the operation of your Franchised Business.
Additional Training or Seminars. We may elect to offer additional training or seminars. (Franchise Agreement, Section 4.2.B).
Establishing Prices. We do not establish prices at which the franchisee must sell its products and services. We may make pricing recommendations based on industry wide standards and the going
rates in the particular market as part of the initial and ongoing training. We may also include such pricing recommendations in the Operations Manual. This information is solely for training and educational purposes. Each franchisee is solely responsible for establishing their own prices.
Advertising Program and Fund:
Local Advertising. We do not impose any minimum local advertising requirements.
Advertising Fund. You agree to contribute 3% of your Gross Revenues into our Advertising Fund. Franchisor owned outlets do not have to contribute to the Advertising Fund, but may do so. We administer the Advertising Fund. The Fund is not audited. Unaudited financial statements of the Advertising Fund will be made available to you upon written request.
In our last fiscal year ending December 31, 2024, the Advertising Fund did not collect or spend any Advertising Fund Fees and there is no balance in the Advertising Fund.
If not all Advertising Fees are spent in the fiscal year in which they accrue, we will carry over those fees and apply them to the next fiscal year.
We may not use Advertising Fees to solicit new franchise sales.
Our Obligation to Conduct Advertising. We use monies in the Advertising Fund to advise you in the conduct of advertising or conduct advertising ourselves using online, radio, television, direct mail, billboards, print or other advertising. We may use local, regional, or national advertising. We may produce advertising material in-house or though outside agencies. We are not required to spend any amount on advertising in the area or Territory where you will be located. (Franchise Agreement, Section 1.9).
Corporate Website**.** We will develop and maintain a comprehensive website that contains your location's contact information. (Franchise Agreement, Section 1.9.A).
Digital Marketing**.** We may create, operate and promote websites, social media accounts (including but not limited to Facebook, Twitter, and Instagram), applications, digital advertising (including pay-per-click and display ads) or other means of digital marketing to promote the brand, Franchised Business, Marks and franchise opportunities.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 27–32)
What This Means (2025 FDD)
According to Ledgers' 2025 Franchise Disclosure Document, Ledgers offers marketing assistance and support to its franchisees. This support is referenced in the Franchise Agreement, Section 1.9.
Ledgers provides franchisees with templates for flyers, coupons, and other print materials. However, if a franchisee wants to use their own advertising materials, they must submit them to Ledgers for written approval, ensuring they comply with federal, state, and local laws. If approval is not received within 14 days of submission, the materials are considered disapproved. Franchisees are not allowed to have independent websites or use domain names for their franchise without written approval from Ledgers.
Ledgers also engages in digital marketing activities to promote the brand and franchise opportunities, including managing websites, social media accounts, and digital advertising campaigns. While Ledgers maintains a corporate website with franchisee location information, franchisees may need to participate in digital campaigns such as Google AdWords and pay their share of the costs.
Franchisees are required to contribute 3% of their gross revenues to an Advertising Fund, although in the fiscal year ending December 31, 2024, the fund did not collect or spend any fees and had no balance. Ledgers uses the Advertising Fund to advise franchisees on advertising and conduct advertising using various media. Ledgers intends to establish a Franchisee Advisory Council (FAC) to advise on operational and advertising policies, though Ledgers retains the power to control the council's formation and activities. Ledgers does not impose any minimum local advertising requirements, and franchisees are not required to participate in local or regional advertising cooperatives.