On what basis may Ledgers make pricing recommendations to franchisees?
Ledgers Franchise · 2025 FDDAnswer from 2025 FDD Document
Establishing Prices. We do not establish prices at which the franchisee must sell its products and services. We may make pricing recommendations based on industry wide standards and the going rates in the particular market as part of the initial and ongoing training. We may also include such pricing recommendations in the Operations Manual. This information is solely for training and educational purposes. Each franchisee is solely responsible for establishing their own prices.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 27–32)
What This Means (2025 FDD)
According to Ledgers's 2025 Franchise Disclosure Document, Ledgers does not establish prices at which franchisees must sell their services. However, Ledgers may provide pricing recommendations based on industry-wide standards and the going rates in the franchisee's particular market. These recommendations may be included as part of the initial and ongoing training programs, as well as in the Operations Manual.
It is important to note that while Ledgers may offer pricing guidance, the ultimate responsibility for setting prices rests solely with the individual franchisee. This allows franchisees to tailor their pricing strategies to their local market conditions and business needs.
This information is intended for training and educational purposes only, and franchisees are not obligated to follow Ledgers's recommendations. This approach is fairly standard in the franchise industry, where franchisors often provide guidance but avoid mandating prices to comply with antitrust laws and allow for local market variations.