What is included in the reasonable disbursements from the Brand Fund for Kitchen Solvers?
Kitchen_Solvers Franchise · 2025 FDDAnswer from 2025 FDD Document
Reasonable disbursements from the Brand Fund will be made for the payment of expenses incurred in connection with the cost of formulating, developing and implementing marketing, advertising and promotional campaigns; and the reasonable cost of administering the Brand Fund, including accounting expenses and the actual cost of salaries and fringe benefits paid to our employees or designees engaged in administration of the Brand Fund. You acknowledge and agree that media, materials and programs prepared using the Brand Fund may describe our franchise program, reference the availability of franchises and related information, and process franchise leads. If requested in writing by March 31st, we will provide you with an annual unaudited statement showing the receipts and disbursements of the Brand Fund for the immediately preceding calendar year within thirty (30) days after the issuance of the unaudited statement.
Source: Item 22 — Contracts (FDD page 49)
What This Means (2025 FDD)
According to Kitchen Solvers' 2025 Franchise Disclosure Document, the Brand Fund is used to cover various expenses related to marketing and advertising. Reasonable disbursements from the Brand Fund will be allocated to cover the costs associated with formulating, developing, and implementing marketing, advertising, and promotional campaigns.
In addition to campaign costs, the Brand Fund also covers the reasonable expenses of administering the fund itself. This includes accounting expenses necessary for managing the fund's finances and ensuring transparency. It also includes the actual costs of salaries and fringe benefits paid to Kitchen Solvers' employees or designees who are directly involved in the administration of the Brand Fund.
Furthermore, the FDD states that media, materials, and programs prepared using the Brand Fund may describe Kitchen Solvers' franchise program, reference the availability of franchises and related information, and process franchise leads. This means that the Brand Fund can be used to attract new franchisees in addition to promoting the Kitchen Solvers brand to customers. Franchisees can request an annual unaudited statement showing the receipts and disbursements of the Brand Fund for the immediately preceding calendar year within thirty (30) days after the issuance of the unaudited statement, if requested in writing by March 31st.