What were the total operating expenses for Kidokinetics in 2022?
Kidokinetics Franchise · 2024 FDDAnswer from 2024 FDD Document
23, 2022, and 2021
| 2023 | 2022 | 2021 | |||
|---|---|---|---|---|---|
| Operating revenue | |||||
| Initial franchise fees | $ 2,796,637 | $ | 689,548 | $ | 281,000 |
| Royalty fees | 201,199 | 86,911 | 56,577 | ||
| Service revenue | 467,961 | 87,473 | - | ||
| Advertising fees | 29,635 | - | - | ||
| Apparel sales | 13,774 | 27,823 | - | ||
| Total operating revenue | 3,509,206 | 891,755 | 337,577 | ||
| Operating expenses | |||||
| General and administrative | 1,697,537 | 989,921 | 475,718 | ||
| Professional fees | 674,880 | 81,198 | 76,154 | ||
| Commissions | 1,716,506 | 490,302 | 125,315 | ||
| Advertising and marketing | 71,433 | 116,633 | 70,163 | ||
| Total operating expenses | 4,160,356 | 1,678,054 | 747,350 | ||
| Loss from operations | (651,150) | (786,299) | (409,773) | ||
| Interest expense | 97,922 | 25,021 | 1,943 | ||
| Net loss | $ (749,072) | $ | (811,320 |
Source: Item 21 — FINANCIAL STATEMENTS (FDD page 59)
What This Means (2024 FDD)
According to Kidokinetics's 2024 Franchise Disclosure Document, the total operating expenses for the company in 2022 were $1,678,054. This figure represents the sum of several categories of expenses, including general and administrative costs, professional fees, commissions, and advertising and marketing expenses. These expenses are costs Kidokinetics incurs to support its franchise operations.
Breaking down the operating expenses, general and administrative expenses totaled $989,921, professional fees were $81,198, commissions amounted to $490,302, and advertising and marketing expenses reached $116,633. These individual figures provide insight into where Kidokinetics allocated its resources in 2022. For a prospective franchisee, understanding these expenses can offer a benchmark for assessing the financial health and operational efficiency of the franchisor.
It's important to note that these expenses contributed to a loss from operations of $786,299 for Kidokinetics in 2022. While revenue was generated through initial franchise fees, royalty fees, service revenue, apparel sales, and advertising fees, the operating expenses exceeded the total operating revenue of $891,755, resulting in the loss. This information is crucial for potential franchisees to consider when evaluating the financial stability and potential profitability of investing in a Kidokinetics franchise.