Who is responsible for the fees charged by third parties for internet advertising services for a Kidokinetics franchise?
Kidokinetics Franchise · 2024 FDDAnswer from 2024 FDD Document
You must obtain paid advertising on the Internet (i.e., Google, Yahoo, Bing, and MSN) for your Kidokinetics Business. You will obtain these services directly through third parties and are responsible for any fees they charge. These fees may be credited to your Local Marketing Requirement.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 26–34)
What This Means (2024 FDD)
According to Kidokinetics's 2024 Franchise Disclosure Document, franchisees are responsible for the fees charged by third parties for internet advertising services. Kidokinetics requires franchisees to obtain paid advertising on the Internet through platforms like Google, Yahoo, Bing, and MSN. Franchisees must contract directly with these third-party providers for these services.
This means that a prospective Kidokinetics franchisee will need to budget for these ongoing advertising expenses and manage their relationships with these third-party vendors. The fees paid for these internet advertising services may be credited toward the franchisee's Local Marketing Requirement.
It is important for potential franchisees to factor in these advertising costs when evaluating the overall investment and operating expenses of a Kidokinetics franchise. Understanding how to effectively manage and optimize these online advertising campaigns will be crucial for attracting customers and growing the business.