How long does the Franchisor have to approve or disapprove Kidokinetics advertising plans and materials?
Kidokinetics Franchise · 2024 FDDAnswer from 2024 FDD Document
Franchisee shall submit to Franchisor for its approval samples of all advertising and promotional plans and materials and public relations programs that Franchisee desires to use, including, without limitation, any materials in digital, electronic or computerized form, or in any form of media, other than Social Media as addressed in Section 12.6 below, now or hereafter developed that have not been either provided or previously approved by Franchisor.
Franchisor shall approve or disapprove such plans and materials within fifteen (15) business days of Franchisor's receipt thereof.
Franchisee shall not use such unapproved plans or materials until they have been approved by Franchisor in writing, and shall promptly discontinue use of any advertising or promotional plans or materials, whether or not previously approved, upon notice from Franchisor.
Source: Item 22 — CONTRACTS (FDD page 59)
What This Means (2024 FDD)
According to Kidokinetics's 2024 Franchise Disclosure Document, the franchisor has 15 business days to approve or disapprove advertising and promotional plans and materials submitted by the franchisee. This includes, but is not limited to, materials in digital, electronic, or computerized form, or in any form of media.
This means that a Kidokinetics franchisee needs to plan ahead and submit all advertising materials well in advance of when they intend to use them. If a franchisee submits advertising materials and does not receive approval within 15 business days, they cannot use the materials until written approval is granted.
It is also important to note that Kidokinetics retains the right to demand that a franchisee discontinue using any advertising or promotional materials, even if those materials were previously approved. This highlights the importance of staying aligned with the franchisor's brand standards and maintaining open communication regarding marketing efforts.